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Sierra Auto Fair


If you’re in the market for a used auto, boat, RV, truck, or motorcycle, you'll have to look no further than Sierra Auto Fair for the region's largest selection of For Sale By Owner inventory! Sierra Auto Fair has been open every weekend, rain or shine, since 1997. There is no other large-scale sales event that offers more success to anyone buying or selling a truck, car, RV, motorcycle, or boat-Sierra Auto Fair tops them all. Read on to learn all about it.

Highest Rate of Sales

Rocklin's community is second to none regarding innovative ways to make this a great place to live and work. A great example of that is Sierra Auto Fair. One of my favorite things about Sierra Auto Fair is the organization that’s evident in all aspects of operations. I mean everything! Sierra Auto Fair has been in business long enough to work out all the kinks of buying and selling used vehicles, PLUS it's updated the process to keep up with the times. Because of its longevity, proximity to I-80, and professionalism, Sierra Auto Fair is consistently rated with the highest success rate for sales in the Sacramento region. Because it's located on Rocklin's Sierra College campus, the capacity to accommodate many buyers is almost endless. Several parking lots are adjacent to the area dedicated to Sierra Auto Fair.

Safety First

Until attending Sierra Auto Fair, I hadn't thought about what goes on behind the scenes of an operation this size. I'll start with the thing on everyone's mind: safety. Sierra Auto Fair has staff who are on-site during business hours. After the first step of registering your vehicle to sell, Sierra Auto Fair takes over, so you're free to move on with your weekend. You bring your vehicle to Sierra Auto Fair, lock it, and give the keys to staff. If a potential buyer wants to inspect the vehicle, staff unlocks it and stays with it constantly. Your vehicle is not left unlocked and unattended.

If a potential buyer wants to test drive your vehicle, it’s only then that you get called. Those who have used Sierra Auto Fair to sell a vehicle say they've only been contacted by serious buyers. The second level of safety is during the test drive. Sierra Auto Fair records the ID of the test driver you left with and avoids the need for you to let a stranger test drive your vehicle unaccompanied. Last but not least level of safety is that Sierra Auto Fair provides 24-hour security through a security guard patrol system. There are also video and electronic surveillance systems in place, and Sierra College Police patrol Sierra Auto Fair along with the college campus.

Sierra Auto Fair

Convenience is a Two-Way Street

The high rate of sales that Sierra Auto Fair enjoys is possible because of how well sellers and buyers are treated. For sellers, it's great because it's a convenient, affordable, and safe way to sell a vehicle. For buyers, it's also convenient, safe and fun. There's no pressure because the owners aren't showing the vehicle, no salespeople are working on commission, and there's no need to make an appointment to look at a vehicle. In fact, admission is always free, and there is no fee or cost to buyers ever. To make it all even better, Pricing and vehicle info are listed on each vehicle, so there's no need to worry about haggling with a salesperson. Any negotiation on price is done directly with the vehicle owner.

For sellers, the sales process is made convenient because Sierra Auto Fair provides a standardized Sierra Auto Fair “Vehicle Profile window sign, tape, and DMV forms. As a seller, you know your vehicle will contain all the information needed to help buyers decide. For buyers, you'll see the information on each vehicle displayed in the same way, so you don't have to scramble around to learn what you need to know.  But there’s much more that makes Sierra Auto Fair a great way to buy or sell a vehicle. Read on for more reasons.


As with all other aspects of buying and selling a vehicle at Sierra Auto Fair, consideration has been given to “the rest of the story” part of the picture. For example, you may want to have your car detailed before showing it for sale. Or you may want to have a pre-purchase inspection performed or need to have your vehicle smogged. Sierra Auto Fair's website has a comprehensive list of service dealers known for their outstanding work.  Another valuable service Sierra Auto Fair provides is educating sellers on what gives them the best chance at selling a vehicle, including how to set a price to sell and what to use to get that fair price. There are tips on what to do to your vehicle to make it as sellable as possible (bring it clean, make sure fluids are full, etc.) I highly recommend visiting Sierra Auto Fair’s website and reading all the valuable tips listed. You'll see the experience of Sierra Auto Fair speaking with each well-made point. One final benefit of buying and selling with Sierra Auto Fair is that display fee proceeds benefit programs, scholarships, and equipment are managed through the Sierra College Foundation. Like many other Rocklin business community members, Sierra Auto Fair gives back in ways that benefit others.

Stanford Ranch Self Storage appreciates being part of the Rocklin business community, and we're honored to help promote other local businesses. As Rocklin’s neighborhood self-storage facility, we meet many people who are new to the area. Providing them with information about great places to shop, eat and recreate in and around Rocklin helps our customers and supports our local businesses. We often learn about places to research from others, so if you have a favorite you'd like to recommend, please come by and see us. Our state-of-the-art self-storage facility welcomes drop-ins, so come on by!

Sierra Auto Fair
Sierra College Rocklin Campus, Lot H
5000 Rocklin Rd.
Rocklin Ca 95677

Hours of Operation:
Sellers: Friday, 4 p.m. to 10 p.m. for vehicle drop off or after 8 a.m. Saturday
Seller's vehicle pick-up deadline is 6 p.m.
Buyers: Saturday 8 a.m. to 6 p.m., Sunday 8 a.m. to 4 p.m.
Please see the website for complete details on accessing vehicles.

Stanford Ranch Self Storage

5800 West Oaks Blvd Rocklin, CA 95765


Office Hours

9:00am - 5:00pm

Access Hours

7 Days A Week
6:00am - 8:00pm